Someday Soon




Danish exclusively boys brand Someday Soon matches Nordic simplicity with contemporary streetwear silhouettes and slick details.

Founded by married couple Jacob and Catherine Hoilund, who found a lack of cool looks for their son to wear, the range is mature, aspirational and above all comfortable.

The collection of tees, sweatshirts, jackets, trousers and accessories offers boys from 4-14 years the coolest and most current street styles, designed to make them shoot for the stars.

Someday Soon